Awarded Best New Pick

Aden
Straight leg regular fit chino
Regular fit chinos crafted in organic cotton-blend twill with comfort stretch.
+10
7 products
Our portrait of London focuses on what’s most essential to any great city: the people.
Approaching a selection of Londoners as we approach the design of our Essentials, we asked each of them to choose one thing that's essential to making their craft great.
What’s the most essential part of a great film? A great melody? Styling an outfit? Or simply a great day in London?
We were curious. You might be too. Read Alfie's take on a great day in London.
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Awarded Best New Pick

Straight leg regular fit chino
Regular fit chinos crafted in organic cotton-blend twill with comfort stretch.
+10

Logo Regular Fit Oxford shirt
Button-down shirt crafted from soft organic cotton oxford.
+3

Classic tank top
Tank top made in an organic cotton blend with a touch of stretch.

Water repellent jacket
Lightweight jacket crafted in recycled polyamide with DWR water-repellent treatment.

Adjustable bag
Spacious weekend bag crafted in densely woven organic cotton.

Checkered organic cotton shirt
Checkered shirt crafted in organic cotton with yarn-dyed pattern and soft peached finish.

Relaxed fit wool blend pant
Relaxed-fit pants crafted from a washable wool-blend fabric with a drapey handfeel.
+4
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